BearingPoint’s Latest Research Highlights Urgent Need for Adaptation in Mobility
BearingPoint, a prominent management and technology consultancy, has released its latest report, part of the Mobility 2030 series, exploring the transformative shifts in the mobility sector. Titled “What Happens When Users Prioritize Mobility Services Over Ownership?”, the study reveals crucial insights into the evolving landscape of mobility. It underscores the pressing need for both companies and government organizations to adapt swiftly or risk losing their competitive edge in the 2030 mobility ecosystem.
Key Findings and Predictions
BearingPoint’s research indicates a significant shift in consumer behavior and technology integration within the mobility sector. By 2030, it is anticipated that 80 percent of respondents will rely on a single app or platform for all their personal and public mobility needs. This encompasses everything from vehicle bookings to billing, infotainment, and supplementary services. The study suggests that software service platforms will revolutionize the mobility sector, disrupting established players and fostering opportunities for new entrants.
Dr. Stefan Penthin, Global Leader for Automotive and Industrial Manufacturing at BearingPoint, emphasizes the urgency: “Industries must transform their business models now to remain relevant in a service-centric future. This shift necessitates a focus on customer needs, sustainability, and an ecosystem that embraces data and forecasting.”
Five Essential Areas for Mobility Players
The report identifies five critical areas where mobility stakeholders must excel to thrive in the 2030 ecosystem:
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Reinvent Business Models and Roadmaps
Both commercial and public sector organizations will face a period of reinvention. With the global mobility software and electronics market expected to reach approximately $85 billion by 2030, adapting to this new reality is crucial. Organizations need to develop new capabilities and structures to align with the evolving market dynamics.
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Create Targeted Customer Experiences
Leading organizations will differentiate themselves by offering well-defined value propositions that integrate multiple services tailored to customer needs. Developing targeted experiences and journeys will be key to standing out in the competitive landscape.
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Harness and Organize Data
Effective data management will be essential for decision-making and analysis. The ability to access, protect, and interpret data from various sources will become a major success factor. The demand for software developers is expected to more than double by 2030, highlighting the growing importance of data in mobility.
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Enhance Demand and Supply Forecasting
Organizations must balance planning with agility to handle unforeseen events. This includes optimizing services to meet mobility demand and responding swiftly to disruptions, such as failures in global positioning or navigation systems.
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Embed Sustainability in Operations
With consumers prioritizing environmental impact, mobility services must integrate sustainability into every facet of their operations. By 2030, 50 percent of survey participants are expected to forego vehicle ownership for better sustainability options. Investment in sustainable powertrains is projected to reach around $1.2 trillion, reflecting the sector’s commitment to environmental responsibility.
Andrew Montgomery, Global Leader for Government and Public Sector at BearingPoint, notes the critical role of government agencies: “Governments and public sector agencies are pivotal in shaping the future mobility ecosystem. They must plan and fund infrastructure, support innovative service providers, and ensure transparency in sustainability efforts.”
